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Project case study: Textile recycling

A plan for what comes after.

How could a textile recycling business grow without stretching its team too thin? Our consultants looked at the operations behind the ambition.

View example slides
after.

A textile collection and recycling business.

Visit after.

The brief

Grow the service. Protect the team’s capacity.

after. wanted to explore growth while dealing with operational bottlenecks. The project considered reward-code automation, the feasibility of entering Queensland, and new business customers in Melbourne.

The team mapped the existing workflow, compared expansion costs and revenue scenarios, and tested interest through outreach to businesses and charities. The proposal connected these findings to a staged implementation plan.

Inside the proposal

Three connected recommendations

  1. 01

    Free up the team

    Map the reward-code workflow and use existing software to reduce repetitive data entry and customer emails.

  2. 02

    Choose where to grow

    Compare the cost of Queensland expansion with building revenue in existing markets first.

  3. 03

    Build new partnerships

    Explore business collections and charity partnerships in Greater Melbourne, backed by outreach and a staged rollout.

Less time on repetitive tasks

The proposal identified manual formatting, disconnected systems and customer emails as bottlenecks in the reward-code process. It recommended using more of the business’s existing website software.

  1. Tag customers by their chosen reward
  2. Group the right mailing lists automatically
  3. Send reward codes through email templates

The team’s model

59%

potential reduction in manual task time

Example slides

A selection from the team's presentation for after. Select a slide to enlarge it.

  1. Slide 6

    Mapping the workflow

    The automation map connects customer tagging, mailing lists and reward-code emails. It shows the proposed process alongside the team's estimates of potential benefits.

  2. Slide 8

    Comparing the expansion options

    The team compared operating costs and revenue scenarios to assess when and where expansion might make sense. Its recommendation prioritised existing markets before Queensland.

  3. Slide 12

    Putting the recommendations in order

    A staged roadmap brings the recommendations together, from initial trials and business collection pilots to later reviews of geographic expansion.

Slide 6: Mapping the workflow

Original slide 6: discount code process optimisation, with an automation flowchart and projected benefits

after. / Slide 6

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